Price hikes triggered by Iran war dampen Eid celebrations across Pakistan

MULTAN: As Ramazan drew to a close, beauty salons and bustling markets in Multan were packed with customers preparing for Eidul Fitr — but the festive spirit was overshadowed by sharp price increases linked to the US-Israel war against Iran.

In one Multan beauty salon, customers lined up for haircuts, eyebrow-threading and henna tattoos ahead of the holiday. Meanwhile, markets across the city saw crowds of women, young and old, shopping for colourful bangles, shoes, new clothes, make-up and sweet treats.

However, the ripple effects of the conflict were being acutely felt in Multan and across Pakistan, dampening the usual excitement surrounding the festival.

"It feels very different because inflation has risen so much due to the ongoing war. Every poor person is distressed. It is affecting them deeply," said make-up artist Rozina Amjad.

Amjad told AFP that Chaand Raat — the eve of Eidul Fitr — used to be "lively," adding: "Now that charm is gone. It's not like it used to be."

Fuel supply pressures drive costs higher

Pakistan is heavily reliant on oil and gas imports from the Gulf region. Since the war broke out last month, fuel supply pressures have led to rising prices at the pump along with government austerity measures.

The surge in oil prices has pushed up costs across the board, significantly affecting the purchasing power of ordinary Pakistanis ahead of what is considered the most important festival in the country's calendar.

The economic strain has been particularly visible in markets, where shoppers have had to contend with elevated prices for everyday items and festive goods alike. The combination of rising fuel costs and broader inflationary pressures has left many families struggling to maintain their traditional Eid preparations.

For many Pakistanis, Eidul Fitr marks a time of celebration, family gatherings and gift-giving following a month of fasting. However, the current economic climate, exacerbated by the geopolitical turmoil in the region, has cast a shadow over this year's festivities.

The impact has been especially harsh on lower-income households, who have found it increasingly difficult to afford the customary purchases associated with the holiday, from new clothing to festive food items.