'Destroy Israel' banner steals the spotlight at Spain's world-famous bull run

Nobody expected Spain's most famous bull festival to become the center of a global political firestorm overnight.

Thousands attending the annual San Fermín festival in Pamplona unfurled a massive banner reading "Destroy Israel," instantly shifting attention away from the iconic Running of the Bulls.

The striking display unfolded during the opening days of the nine-day celebration, where tens of thousands of locals and tourists had gathered for one of Spain's most recognizable cultural events.

As if the banner wasn't enough to grab every headline, giant inflatable watermelon-themed balls bounced across the crowd in a widely recognized show of solidarity with Palestinians.

Videos of the dramatic moment exploded across social media within hours, turning the festival into an international talking point.

Despite the highly visible demonstration, the festival continued without major disruption.

There were no immediate reports of clashes or arrests linked to the protest.

Authorities and festival organizers had not issued an official statement at the time the incident was reported.

It also remained unclear which group was responsible for displaying the giant banner.

San Fermín is traditionally celebrated every July with religious ceremonies, parades, concerts, and the world-famous Running of the Bulls, attracting visitors from across the globe.

The demonstration comes amid continued pro-Palestinian rallies across Spain, where public protests over the Gaza war have drawn large crowds in cities including Madrid, Barcelona, and Pamplona.

One festival.

One banner.

Millions watching.