

Ariba Shahid
The author is a business journalist at Profit
Published Work(26 articles)


5 Pakistani banks downgraded to Caa1 by Moody’s

Hammad Azhar out: Shaukat Tarin new finance minister

Seven years after delisting, Unilever Pakistan is investing heavily in growth

Razor Wars: What does Gillette’s local manufacturing decision mean for its rivals?
Backed by a commitment by Procter & Gamble to invest heavily in local manufacturing, Gillette’s comeback to Pakistani manufacturing may be more long-lasting this time around. But its main rival Treet is not worried

Pakistani lawn’s biggest market could be in India, but isn’t. Because we can’t have nice things
Over the past two decades, Pakistani lawn has become a $50 million+ market in India, but politics means that Pakistani brands and exporters have found it difficult to grow what could be a lucrative market

Pakistan's IT exports rise 39pc in July-Nov FY21

SBP holds webinar on draft 'Banking on Equality' policy

After Atlas’ investment, Integration Xperts eyes early IPO

In a bid to boost sales, Changan to offer financing for its minivans
With no buy back condition on Master Motors, Changan and Bank Alfalah are trying to make comfortable minivans affordable to Pakistani consumers

The six local brands leading the Pakistani skincare industry
After years of either using totkas or imported products, Pakistanis are finally trusting local skincare products - and they are willing to spend money on them.


