Prince Harry warned as Meghan Markle faces major setback

Prince Harry could be facing fresh pressure behind the scenes as Meghan Markle’s business ambitions reportedly hit a difficult patch, according to recent media reports.

The developments come as the Prince Harry and Meghan Markle continue what has increasingly been described as a “divide and conquer” professional strategy — with Harry focusing on charitable work while Meghan builds her lifestyle brand, As Ever.

But according to reports circulating in UK media, that balance may now be under strain.

Sources quoted in entertainment coverage claim Meghan has been taking on the bulk of the couple’s financial responsibility in recent months, positioning her brand as a key part of their income strategy. However, the same reports suggest that As Ever has not seen the level of commercial traction expected following recent launches.

One report cited by Closer magazine claimed Meghan is “extremely resilient” but is finding it difficult to ignore criticism coming from what is described as “legitimate sources” within her wider professional circle.

At the same time, Newsweek has reported concerns about declining traffic to the As Ever website, despite continued promotional efforts around new products and launches.

The overall picture being painted in these reports is one of growing pressure around Meghan’s business direction, particularly as expectations for celebrity-led lifestyle brands remain high in a competitive market.

As Ever is said to be central to Meghan’s long-term commercial plans, but sources suggest the response so far has been “underwhelming” compared to early expectations.

The situation has reportedly raised questions about whether Harry may need to take a more active role in supporting the brand’s visibility and outreach, rather than remaining focused primarily on charitable initiatives.

Some insiders quoted in reports suggest that if Meghan had achieved stronger early financial momentum, the pressure on Harry to step in would be significantly lower. However, under current conditions, there is growing speculation that a more collaborative approach may be required.

Neither Harry nor Meghan has publicly commented on the latest claims.

For now, the reports add another layer of scrutiny to the couple’s evolving post-royal professional identity — one that continues to attract intense public attention, whether through philanthropy, media ventures, or brand-building efforts.