'Chal phut': Pizza comment turns personal as Saheefa, Ahtsham Riaz trade insults online

LAHORE: A fresh social media clash has erupted between Pakistani model and actress Saheefa Jabbar Khattak and food vlogger Ahtsham Riaz, with both trading sharp remarks in a very public exchange.

The dispute began when Ahtsham commented under one of Saheefa’s videos, saying he felt “shame” for ever promoting her pizza brand, Roni’s Pizzeria. The remark quickly caught attention, but it was Saheefa’s response that escalated things.

Hitting back directly, she questioned his claim, stating that he had never actually promoted her and accused him of trying to gain attention by leveraging her online presence. Her blunt reply, telling him to leave, set the tone for what followed.

Ahtsham responded with his own defence, saying he had supported her business in good faith after she had previously spoken publicly about challenges she was facing. He insisted his intentions were genuine and not for attention, while also taking a personal jab in return.

The exchange quickly spread across social media, adding to the growing list of controversies surrounding Saheefa’s restaurant ventures, including past backlash over remarks about hiring preferences and earlier online campaigns targeting her business.

The latest spat has once again put her in the spotlight, with users divided between criticism and support as the online feud continues to gain traction.