These days social media is playing an increasingly more important role in the life of society because users spend a lot of time online and they view social media as an important source of information about issues which users are concerned with. YouTube being one of the mainstream social media, allow users to share their videos live, create their channels and share their views etc. As in Pakistan there are many channels on YouTube that are creating content for their viewers. There are some channels that are promoting obscenity on their channels, they say that they create funny videos but, in their videos, they use abusive languages and other vulgar content to get views. They believe “if they will promote obscenity that’s how they will earn money”. They thing that this is the only way through which they can attract more traffic towards their channels and can earn money.
So, according to the research most of their viewers are young children and children’s, they see their content and are diverting themself towards vulgarity which is spoiling their future. As YouTubers use vulgar images and abusive languages in their videos, so YouTube does not apply Age restriction on their videos.
PEMRA should take strict action against these all YouTubers those who are promoting this obscenity and spoiling the young generation.
Hamza Ehsan
Rawalpindi
