Daraz launches official Apple flagship store with GNext in Pakistan

KARACHI: Daraz Pakistan has launched an official Apple Flagship Store on DarazMall in partnership with GNext, Apple’s authorised distributor in Pakistan, according to a press release issued by the e-commerce platform on Thursday.

The company said a formal signing ceremony was held at the Daraz head office in Karachi, where senior representatives of Daraz and GNext marked the launch of the online store.

According to the press release, the new store is intended to give customers a trusted online option for buying original Apple products. Daraz said the partnership brings together its e-commerce platform, nationwide reach and customer service system with GNext’s authorised Apple distribution network, product authenticity assurance and after-sales support.

The statement said the launch includes competitive pricing, transparent offers, reliable fulfilment and warranty support backed by the official distributor. Daraz added that the initiative is meant to address customer concerns in the high-value consumer electronics segment, including authenticity, consistent pricing, warranty coverage and after-sales reliability.

Launch offers and warranty package

As part of the launch, Daraz said eligible purchases will include a free 20-watt charger bundle, while the iPhone 17 series will come with free shipping and next-day delivery.

The company also said customers will be able to get an extended warranty package comprising one year of Apple warranty and an additional one year of distributor-backed warranty through GNext.

Daraz said the store will also feature a best price guarantee, with discounts of up to 14 per cent on selected products, along with 0pc EMI plans allowing customers to buy devices through instalments.

Store now live on DarazMall

In the press release, Daraz said the launch reflects its commitment to building a trusted online marketplace where customers can buy leading global brands with confidence. It added that the Apple Flagship Store offers Pakistani customers a more seamless and reliable way to purchase Apple devices online.

The store is now live on DarazMall, and customers can access it through the Daraz app or website to view available Apple products and launch offers, the statement said.