ISLAMABAD: In a ceremony held at its headquarters, Pakistan Electronic Media Regulatory Authority (PEMRA) issued sports satellite tv channel license to Strawberry Sports Management, country’s first professionally run sports management organization.
The organization secured the sports satellite tv channel license through a competitive bidding process.
Chairman PEMRA, Mr. Saleem Baig Mirza, shared, ”We are delighted to observe that an organization dedicated towards sports management has secured sports satellite tv channel. We hope the organization will add immense value towards the sports content available to viewers”.
The Founder of Strawberry Sports Management, Mr. Haider Ali Daud Khan, opined that “we are confident that sports tv channel managed by professional sports management team will open up numerous possibilities for the youth of the country. The channel will lift sports and communities often ignored and over-looked. We are known for walking the talk, so we have already set ourselves the highest standards”.
To its credit, Strawberry Sports Management has successfully conceived and conducted international sports league, delivered numerous sports events across Pakistan, and contributed significantly towards athlete development, sports advocacy and youth capacity building.