While the meeting was closed to the press, the White House said one goal was to "discuss the importance of diversity and inclusion and BTS' platform as youth ambassadors who spread a message of hope and positivity across the world."
The musicians are known for using their lyrics and social campaigns aimed at empowering youngsters since making their debut in 2013. Their fan base extends into older demographics, tying their spending clout to an internet-savvy generation that harnesses the power of social media.
In June 2020, BTS fans raised about $1 million in one day in the #MatchAMillion online campaign for US social justice causes, matching the band's donation to Black Lives Matter.
The group's management Big Hit Music said it was honoured to be invited to the White House.
"As we are visiting as artists representing South Korea, we look forward to discussing various topics including inclusion, diversity, anti-Asian hate crimes, culture and art," Big Hit Music said.








