IMC launches latest Toyota offering with under Rs4 million price tag


Islamabad: Indus Motor Company launches the Toyota Rush, new versatile 7-seater SUV is designed for those looking for the functionality and space of a large SUV as well upgraded lifestyle and affordability of a small SUV.

CEO IMC, Ali Asghar Jamali said, “Toyota Rush enjoys a unique offering, as it combines the space and solid road performance of a large SUV, with  Toyota-guaranteed dependability, all packaged in a stylishly designed body.”

Rush is an authentic SUV that Toyota has launched in over 100 countries. In Pakistan, the new SUV will be available in 6 striking color hues, with a price tag of PKR3,660,000.

It features a dynamic, high-end design appropriate to an SUV, presented in a bold shape with a wide range of styles, fittings, and components.

Despite its compact body, the interior of the Rush features high-quality accessories worthy of a class above vehicle for greater SUV enjoyment. With its roomy three-row seating design, Rush is able to accommodate 7 adult passengers even when all seats are in use. It is equipped with the Push Start button for enhanced convenience and control.

It encapsulates a powerful all-terrain-capable SUV that provides powerful traction on all types of surfaces.  With a front-engine, rear-wheel-drive layout, and a class-top ground clearance of 220mm, Rush conquers every terrain while offering ride comfort, quietness, and excellent handling stability.

Stable steering, dual zone auto AC, built-in multimedia system and power connector add to the performance and comfort of the vehicle.

Rush is available in a 1.5L in-line 4-cylinder petrol engine with Dual Variable Valve Timing-intelligent (VVT-i) and Automatic Transmission, which provides enough power and excellent fuel efficiency.

Rush has been given an ample array of safety features to ensure driver and passenger peace of mind. The safety features include a sturdy body structure, SRS driver and front passenger airbags, SRS Front side airbags and SRS curtain shield airbags.

Anti-lock Braking System (ABS), Vehicle Stability Control (VSC),  and Hill-start Assist Control (HAC) systems are provided as standard features to help provide safety during routine driving.


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