International Consumer Product Fair 2018 commences at Karachi Expo Centre

KARACHI: The International Consumer Product Fair 2018 (ICPF-2018) commenced at Karachi Expo Centre here on Tuesday. Sindh Minister for Transport and Mass Transit, Labour and HR and Information Nasir Hussain Shah inaugurated the three-day event.

The three-day events include a Fashion Jewelry Expo, Beauty and Fitness Expo, Shoes and Bags Expo, Household Products Industry Expo, and a special exhibition of the Gift-items industries.

In these events 200 local and foreign exhibitors, more than 105 foreign delegates from 11 countries including China, Thailand, France, Japan, Malaysia, UAE, and Germany participated and expected to be attended by more than 45,000 people. All major players are to get an opportunity to display and market their products and services. These events also provides a platform to the international investors, manufacturers, traders and foreign entrepreneurs to interact with customers belonging to various segments of Pakistani consumers.

The diversified events include the International Beauty, Cosmetics and Fitness Fair, which is the biggest platform for the presentation of latest products, including perfumery and fitness products. The International Fashion and Jewelry Exhibition Trade Fair, a leading event of this creative industry is devoted to attracting exhibitors from different countries to exhibit their products in Pakistan.

The International Shoes and Bags Trade Fair is an event to feature the latest innovations in footwear and bags. The International Household Tools, Equipment and Appliances Trade Fair, is Asia’s most influential platform for exhibiting high-end products in this category, for the consumers. The International Gifts Trade Fair is a vibrant platform for all international and national stakeholders to showcase the latest products and innovations in the gifting industry.

E-commerce Gateway Pvt. Ltd’s President Khurshid Nizam stated, “It is an extremely proud moment for us as we are organising 5 different international events here in Pakistan. These events are the biggest interactive platforms for companies to expand their customer outreach to ensure better customer engagement.”



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